
Bradfield City Center
Leading the vision and master plan for Sydney’s third city center
Western Parkland City Authority
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Western Sydney, Australia
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2020-2023
Sydney’s third city center: the Western Parkland City
Gateway to the new 24/7 Western Sydney International Airport
2 million sqm floorspace to support approximately 17,000 jobs.
Challenges
- Establishing ambitious yet practical aspirations across First Nations values, greening, ecology, mobility, city form, urbanity, design excellence, smart technologies, and advanced industries.
- Maintaining a visionary master plan while integrating complex layers of planning, transport, and infrastructure decisions from multiple agencies across the broader aerotropolis.
- Navigating a pathway to transform the greenfield setting into a thriving, connected, 24/7 metropolis through staged, adaptable, and flexible city evolutions.
Solutions
- Recognize country strategy: developed with Traditional Custodians and First Nations design advisors to respect and integrate First Nations values and foster connection with Country.
- Master plan: extensive design development from a multidisciplinary team led by Hatch with best practice approaches to city form, public domain, streets, and built form.
- Design excellence strategy: establishing design requirements and processes for key buildings and public spaces to ensure the delivery of a world-class city.
Highlights
- Global benchmarking: over 65 case studies across seven themes of Great Places to position the city for success and resilience.
- Place visioning: a distinct place identity and unique value proposition underpinned the design to attract industry, residents, and visitors in a globally competitive environment.
- Authentic engagement: extensive engagement and collaboration with WPCA Board, NSW Government Agencies, Technical Assurance Panel, and Traditional Custodians.
- Trusted advisor to NSW Government as lead master planner for over three years.
Project numbers
114 hectares2,000,000+ sqm floorspace
17,000+ jobs
15,000+ residents
36+ hectares of parks and waterways